5 TEDx Talks for Successful Community Managers

The role of a Community Manager is constantly evolving, requiring a variety of skills ranging from communication and creativity to community management and marketing. To grow and stay inspired, here are five TEDx talks that provide unique insights and valuable advice for enhancing Community Managers’ practices.

1. "How Great Leaders Inspire Action" – Simon Sinek, Leadership Consultant

In this talk, Simon Sinek introduces the concept of the "Why"—why some brands succeed in capturing the attention of their audience. By centering the "why" in their actions, Community Managers can strengthen the engagement and loyalty of their communities.

2. "The Power of Vulnerability" – Brené Brown, Research Professor

Brené Brown explains that vulnerability is a strength, not a weakness, especially when it comes to building authentic connections. Community Managers can adopt this approach to humanize their brand and foster genuine relationships with their community.

3. "How to Make Stress Your Friend" – Kelly McGonigal, Health Psychologist

Kelly McGonigal explores how to redefine our perception of stress to turn it into an asset. Since stress is a part of every Community Manager's routine, this approach helps in better handling crises while maintaining personal and professional balance.

4. "The Surprising Science of Happiness" – Dan Gilbert, Psychology Professor

Dan Gilbert explores what makes us happy and why certain experiences are more satisfying than others. Community Managers can draw inspiration from this talk to create engaging, positive content and experiences that foster brand loyalty.

5. "Connected, but Alone?" – Sherry Turkle, Social Science Professor

Sherry Turkle examines the effects of technology on human relationships. Community Managers can find valuable insights in this talk on how to use technology as a tool for authentic connections, prioritizing authenticity and quality interactions beyond mere online presence.

Conclusion

These five TEDx talks are inspiring resources for enhancing the skills and approach of Community Managers. By applying these principles, they can strengthen their connection with their community, manage daily challenges, and create more meaningful interactions.